XWELL, Inc. (NASDAQ: XWEL) announced on May 22, 2025, that it has expanded its partnership with Priority Pass to offer more wellness services at XpresSpa locations in airports across the United States.
Through this extended collaboration, Priority Pass members can now enjoy new treatments aimed at reducing stress and improving physical comfort while traveling. These include Zero-Gravity Massage Chairs, HydroMassage, Relaxation Loungers, CERAGEM Therapeutic Massagers, and Chakra Beds. These services are available at most XpresSpa locations, except at Austin-Bergstrom International Airport.
Led by CEO Ezra Ernst, XWELL continues to integrate wellness into the airport experience through its XpresSpa brand. The company says the partnership is designed to offer easy and effective therapy for frequent flyers.
Priority Pass, operated by Collinson, provides access to over 1,600 lounges and travel experiences in 148 countries. The new services support XWELL’s broader strategy, which includes other brands such as HyperPointe (a digital healthcare analytics firm), XpresCheck (a provider of airport health services working with the CDC and Ginkgo Bioworks), and Naples Wax Center.
XWELL’s goal is to become a key wellness provider in the global travel industry.
While XWELL shows long-term promise, some investors are shifting attention toward emerging AI companies. Recent reports suggest that some low-cost AI stocks may offer stronger returns and lower risk than traditional wellness investments.
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